CallPotential, a provider of lead-management and communications software for the self storage industry, has hired Scott Worden as business development manager. In this role, Worden will help expand the company’s client base.

“Scott is highly regarded for his client-first approach. He brings great energy and experience in the self storage technology sector. We are enthusiastic he will be representing CallPotential and feel fortunate to welcome him to the CallPotential team.”

-Phil Murphy, founder and president, CallPotential

Worden’s industry experience includes positions with other self storage technology providers. He earned a bachelor’s degree from the University of Oregon.

“CallPotential is a high-impact platform,” Worden said. “I am excited to have the opportunity to be part of the CallPotential team and contribute to the company’s next phase of growth.”

CallPotential’s customer-relationship management platform integrates with facility management software to allow systemization and automation of the lead and collection management processes using omnichannel communication tools such as text messaging, e-mail, live and recorded calls, and live chat.

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Anastasia Malagisi

Anastasia leads the Radius+ marketing efforts. She was previously Director of Marketing & Outreach at the national Self Storage Association, where she developed integrated marketing and communication strategies. She has over a decade of experience in the self storage industry and 15 years’ experience in building brand visibility and establishing strategic partnerships. Anastasia received a B.A. in Public Relations from Quinnipiac University and an MBA Certificate from Canisius College.