Storelocal, a cooperative created by independent self storage operators to offer member benefits with economies of scale, has launched a campaign to resist “the inevitable practices of consolidation” while seeking “fairness, uninhibited operations, commerce and balance for the industry.” In a 155-word “Declaration of Independence,” the company encourages “a free and open marketplace” for self storage operators, according to a press release.

The initiative positions the co-op as a way for small operators to collectively combat rising vendor prices, obtain data and gain access to advanced technology.

“By simply banding together, self storage operators can gain a voice and have a say in the future of the industry. Storelocal identifies with the challenges facing independent self storage operators and offers the opportunity to turn their critical mass into something tangible — a collective of smaller operators that together forms a democratic system.”

-Travis Morrow, chairman, StoreLocal

Storelocal leverages the combined strength of its membership for services such as customer acquisition, financing, marketing and technology. The coop also owns online self storage directory StorageFront.com. Its total membership includes more than 1,200 self storage facilities through its owner-member companies.


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Anastasia Malagisi

Anastasia leads the Radius+ marketing efforts. She was previously Director of Marketing & Outreach at the national Self Storage Association, where she developed integrated marketing and communication strategies. She has over a decade of experience in the self storage industry and 15 years’ experience in building brand visibility and establishing strategic partnerships. Anastasia received a B.A. in Public Relations from Quinnipiac University and an MBA Certificate from Canisius College.