A single ignored alert or a slightly sluggish gate interface might seem like a minor annoyance in the daily rush of managing a self-storage facility. However, in the digital age, these small technical inconsistencies act like hairline fractures in a dam. If left...
I Wish We Had This Low-Cost Technology When I Got Started
I wish we had this low-cost technology when I got started. I would have many thousands of extra dollars in the bank. By Marc Goodin, Not all technology has to be fancy and expensive. In any new business venture, the rule of thumb is to implement the easy,...
Preparing for Tax Season: Advice to Help Self-Storage Operators Maximize Their Benefits and Minimize Their Payment
For many self-storage operators, tax season feels like a hurdle rather than an opportunity to strategize and save. Too often, financial documents are handed off to a CPA, a return is filed, and focus shifts back to daily operations—resulting in higher tax bills than...
REIT-Slayers: How Self Storage Operators Are Using Hyper-Localism to Beat the Big Guys
In the self storage industry, many independent operators feel the pressure when one of the Big Five REITs: Extra Space Storage, Public Storage, CubeSmart, National Storage Affiliates Trust, or Life Storage announces expansion into their market. These corporate giants...
Real Estate is the Powerhouse of Investing, and Self-Storage is the King of Real Estate
Real estate makes more multi-millionaires than any other investment vehicle. It is easy to invest in real estate because there are many options, such as: buying and owning yourself, the stock market REITs, partners, limited liability partners etc. It could...
Maintenance Best Practices: How Proactive On-Site Managers Protect Profitability and Prevent Major Repairs
In self-storage, the line between a routine maintenance task and a costly capital project is often thin, and usually defined by timing. A single unchecked roof seam or faulty HVAC equipment can quietly escalate from minor inconvenience to major expense. The most...
Data-Driven Growth: How Self-Storage Businesses Can Leverage Analytics for Smarter Operations
In today’s self-storage market, data isn’t just a byproduct of doing business — it’s a blueprint for better decisions. Operators who know how to read and act on data gain a measurable edge: smarter pricing, stronger occupancy rates, and better forecasting of customer...
Seven reasons why 2026 is the best year for YOU to get started in self-storage
Discover why 2026 is your year to start in self-storage. From easier entry with new tech to tax benefits and a strong market outlook, learn the 7 key reasons.
Bright Ideas: What Contemplating Holiday Traditions Made Me Realize About Self-Storage Lighting Technology
What do holiday lights and self-storage have in common? Learn how LED innovation enhances security, customer experience, and sets your brand apart today.
Why Financial Literacy Is a Strategic Advantage for Self-Storage Business Owners
Financial literacy turns self storage numbers into strategy. Master KPIs, cash flow, and leverage to cut risks, seize openings, and grow with strong leadership.










