5 Tips for Marketing Self Storage to College Students

College students make up 5% of self-storage renters nationwide—and even more in college towns. Here’s how to market your facility to capture student demand.

Q&A with Johnson Insurance: What Self-Storage Operators Need to Know About Insurance

Get expert advice on self-storage insurance, risk management, & tenant protection from Terry Campbell of Johnson Insurance. Learn more to avoid costly mistakes.

Legal Secrets: What You Need to Know

Success in self-storage isn’t a secret: Know your state’s lien laws, update your agreements, and stay informed. Operators who do this thrive in this industry.

Why Working with Multiple Insurance Agencies Can Dilute Your Coverage Opportunities

Using multiple insurance agencies can backfire, leading to weaker negotiations, coverage gaps, and delays. A single, trusted agency ensures better results.

Cut the Waste: Stop Throwing Away Money on These 5 Self-Storage Budget Killers

Cutting wasteful expenses made my self-storage business more profitable. From ditching print ads to smarter staffing, here’s what I stopped spending on—and why.

Expanding One’s Storage Facility Investment

Self storage is evolving, with new investment opportunities emerging. From climate-controlled units to flex spaces, choosing the right mix can maximize profitability.

The Use of Email in Self-Storage

Discover how email notifications are modernizing lien laws for self-storage operators, improving compliance, efficiency, and communication with tenants.

Self-Storage Mistakes To Avoid in 2025

Avoid common self-storage mistakes in 2025! From online presence to facility maintenance, learn key strategies to maximize success and stay competitive.

Retail & Self-Storage: A Perfect Match or a Risky Mix?

Do retail and self-storage belong together? Weigh the pros and cons—from revenue potential to zoning challenges—before adding retail to your storage project.

New Laws Impacting Self-Storage In 2025

New laws impact self-storage: The Corporate Transparency Act requires ownership reporting, and the FTC’s Click to Cancel Rule mandates easy cancellations.

Navigating the Modern Marketing Landscape in 2025

Marketing in 2025 is evolving fast—local SEO, AI search, and first-party data are key. Stay ahead with these strategies for visibility and engagement.

4 Ways to Better Communicate With Younger Tenants

Gen Z and Millennials are reshaping the self-storage industry. From modern websites to contactless rentals, here’s how to meet their tech-savvy expectations.

Self-Storage & Data Privacy

Data security in storage isn’t optional—it’s essential. Protect tenant info, comply with privacy laws, & stay ahead with robust security & transparent policies.

Budget Blind Spots: The Hidden Costs of Self-Storage Development

Hidden costs can derail your self-storage project! From grand openings to ramp-up expenses, learn what to budget for success. Avoid surprises—plan ahead!

Embracing the Role of a Property Manager in the Self-Storage Industry: Triumphs in Tenant Relations and Problem-Solving

Self-storage property managers thrive on tenant connections, problem-solving, and resilience. Discover how this role fosters community and operational excellence.

7 Best Ways to Go Bankrupt in Self Storage..... and How to Avoid Them

Discover the top 7 reasons self-storage facilities fail and how to avoid costly mistakes. From market research to pricing and management strategies, learn to thrive!

How to Talk to Customers About the Competition

Master the art of customer service in self-storage. Learn how to highlight your value, avoid badmouthing competitors, and build trust to win customers.

4 Tactics to Increase Self-Storage Inquiries in Economic Downturns

Stay competitive during tough times! From guerrilla marketing to stellar service, discover strategies to boost inquiries and thrive in self-storage.

A Big Thank You to the Self-Storage Unsung Heroes: Store Managers

Store managers are the backbone of self-storage, ensuring smooth operations, security, and customer care with empathy and dedication. Here's to our unsung heroes!

The Trend In Tenant Terminations

New laws in Georgia and Utah now allow self-storage operators to remove tenant property without court action for non-payment or non-monetary defaults.

The Value of Industry Conferences and Conventions in the Self Storage Industry

Self-storage pros: Conferences keep you ahead on trends, tech, and legal shifts. Explore the key events to network, learn, and grow in this dynamic industry!

From Quick Wins to Lasting Success: Navigating Business Expansion

Scale your business smoothly: strengthen supply chain, hire strategically, automate key tasks, and invest in tech. Plan finances and market smartly for growth.

The Rising Influence of Gen X and Millennials in Self-Storage

Gen Z and Millennials demand convenience and tech-driven solutions in self-storage. Embracing automation will help the industry meet their needs and boost growth.

The 5 Biggest Strengths and Weaknesses in the Self-Storage Industry Today

The self-storage industry thrives on resilience and scalability but faces challenges like market saturation, rising development costs, and high customer turnover.

Self Storage Social Media Marketing

Social media is not a major driver for self-storage customers, but it can enhance local presence. Focus on building community connections and reputation first.

Are Self-Storage Operators Responsible For Disclosing Flood Risks To Prospective Tenants?

As climate issues grow, more states require flood risk disclosures in self-storage leases. Transparency is key, with Iowa and New Jersey leading this legal shift.

Transactional Self Storage Market – The Dichotomy of Cap Rates and Interest Rates

The self-storage market is seeing a tug-of-war between cap rates and rising interest rates, causing a slow market. Sellers, be realistic; buyers, do due diligence.

6 Advantages of Outsourcing Self-Storage Bookkeeping

Streamline your self-storage operations by combining management and bookkeeping, improving efficiency, reducing costs, and gaining industry financial insights.

Classic Cars, Wine and self-Storage!!!

Discover how self-storage caters to collectors of classic cars and fine wines, with specialized units offering climate control, security, and unique amenities.

Building Community Through Relationships in the Self Storage Industry

Building strong relationships is key to success in self-storage. Trust with customers, vendors, and connections within the industry creates lasting growth.

Self-Storage Trend: Better Experience With Lighting Controls

Improve your self-storage with advanced lighting controls for better safety, convenience, and energy efficiency, boosting customer satisfaction and cutting costs.

How Do Impact Fees Affect New Self-Storage Development?

Supreme Court ruling requires impact fees to be proportional to project impact, creating uncertainty for local governments and empowering developers to challenge fees.

Get More Storage Rentals by Understanding Website Metrics

Do you understand all the online marketing numbers about your website? Learn how to see them, what they mean, and how they relate to your business.

The Critical Role of ERRC/BDA Systems in Public Storage Facilities with Metal Units

ERRC/BDA systems in public storage facilities ensure reliable communication despite metal structures, enhancing safety, security, and compliance. Learn more now.

What Type of Electronic Contract Should Self-Storage Operators Use?

Ensure your self-storage e-contracts are enforceable. Courts favor scrollwrap and clickwrap for clear user assent. Learn the best practices for digital agreements.

The Technological Lag in the Self-Storage Industry: Myths and Misconceptions

Self-storage lags in tech adoption due to outdated tenant assumptions. Embracing mobile apps, IoT, and enhanced security can modernize and boost the industry.

Creative Transactions in the Self-Storage Industry: Navigating the (Temporary?) New Normal

Creative transactions in self-storage, like seller financing, lease-to-own, and joint ventures, bridge valuation gaps and drive industry growth.

Are You an Advocate for the Customer? Let's Discuss Teaser Rates!

Explore the importance of being a customer advocate in the self-storage industry. Understand the impact of teaser rates and learn how to build long-term customer trust for sustained profitability.

Apple Maps and Self Storage

Learn how Apple Maps and Apple Business Connect can boost your self storage business. Set up your profile easily and reach potential customers with this guide!

What Self-Storage Operators Need To Know About 'Junk Fee' Laws

Stay compliant with new consumer pricing laws. Learn about disclosure requirements for clear and honest pricing practices.

Unlocking Savings: The Cost Benefits of Switching to Smart Locks for Self-Storage Facilities

Transform self-storage with smart locks. Save on maintenance, eliminate key issues, streamline audits, and enhance security with NFC technology.

6 Key Land Qualifiers for Self-Storage Development

Break into the self-storage industry with expert guidance. Learn six essential qualifiers for selecting the perfect land and ensure a successful investment.

Hybrid Self-Storage Management: The Best of Both Worlds

The self-storage industry is transforming toward hybrid self-storage management solutions in an era defined by a desire for flexibility and efficiency

Why Hundreds of Google Reviews Aren’t Enough

You worked hard to get tons of reviews, but what if it is not enough? See how to make sure you have not wasted your efforts.

The Issue of Mold and Mildew in Self-Storage

Discover how to mitigate mold and mildew risks in self-storage units. Learn about climate control limitations, tenant responsibilities, and essential rental agreement provisions.

Harness AI to Supercharge Your Marketing Strategies

Boost marketing with AI - Enhance customer interactions, gain market insights, predict behavior, create content, manage social media, and analyze data effectively.

Navigating Self-Storage Pitfalls

Discover the hurdles & triumphs of self-storage businesses. From location to marketing, navigate challenges for success in this booming industry.

The Impact of 'Cookie Banners' and Consumer Privacy in Self Storage

Navigate the complexities of privacy laws impacting self-storage operators. Stay compliant with state regulations, implement cookie banners, and update privacy policies for evolving data practices.

7 Updates You Must Make to Your Outdated Storage Facility

Enhance your facility's competitiveness with key maintenance tips. From landscaping to management software, discover strategies for attracting more customers.

Beginner's Guide to Self Storage Investing

Thinking about investing in self storage? We get lots of questions from people looking to invest in the industry - find the answers here!

Mobile-Friendly Self Storage Websites

Discover why mobile-friendly websites are crucial for self storage businesses. Learn about responsive design and optimizing elements for seamless user experience on smartphones.

The 'Cost' of Litigation

Small claims court now demands self-storage owners hire counsel, favoring tenants. Arbitration hikes costs, making settlements more viable.

What in the Self Storage web rates is going on?

Discover the evolving pricing strategies in the self-storage industry. Explore the shift from web rates to in-store rents and how it impacts property performance.

Safeguarding Your Investment: Key Insurance Considerations for Self-Storage Facility Owners

When it comes to the self-storage industry, safeguarding your facility against unforeseen risks is crucial to long-term success.

Building for the Road Ahead: RV Storage Building Plans

Americans’ love for travel, intensified by the 2020 pandemic, has fueled the RV industry, resulting in an ongoing surge in popularity.

17 Ways to Perform a Self Storage Operational Audit

Performing an operational audit on your self storage facility can show you all the areas you need to improve or keep a closer eye on.

Are You On The Right Side Of The Road?

People do not spend enough time learning what side of the street is best for their budget, their time, their experience, their short and long-term goals, and how to get there.

The Right to Increase Rental Rates in Self Storage

Owners can increase rates with a 30-day notice, giving occupants the choice to vacate or accept the hike.

Essential Moves for Scaling Your Business to New Heights

Scaling your venture is an endeavor that requires meticulous planning, calculated risks, and a laser focus on value creation.

Are Your Rental Agreements Signed? The Importance of Regular Lease Audits

One of the most important and vital pieces of a self-storage business is the confirmation of the rights and responsibilities of the owner and tenant.

Key Questions to Ask Your City Planner Before you Start looking for Self-Storage land

It is crucial to ensure that your chosen self-storage location aligns with your business goals and adheres to local regulations.

SEO: How to Choose Self Storage Keywords [2024]

How do know what your target customer is searching in Google? When they’re looking for you, what do they type?

Sale and Disposal Insurance: The Last Line of Defense

An operator is most frequently exposed to potential liability when selling or disposing of a tenant’s property.

Crimes Commited on Facility Property: Who’s Liable?

One of the worst nightmares property owners can face is that of an unknown assailant entering their property and committing a crime against one of their tenants.

Abandoned Property in Self Storage

The abdandonment of stored property is a challenging subject in the self-storage industry.

Storage rent collections: Make it easier on you and the customer

Collecting rent seems like a reasonable and simple task, but is it? There are various ways to make collecting rent easier for you and the customer.

4 Pieces of Marketing Advice Independent Operators Should Ignore

Self storage is a massive community with a lot of well-intentioned marketing advice - but make sure that you're doing what's right for your facility!

Highline Storage Partners Hires Self-Storage Industry Veterans

Scott Sebring and Scott Levy are hired by Highline Storage Partners to support continued growth.

A Digital Revolution: The Biggest Impacts of Technology

Self-storage has witnessed a transformative wave of technological innovations in recent years. However,2023 brought about one of the most significant leaps in the evolution of facilities.

Hot Legal Topics in Self-Storage

Every day a new issue surfaces that impacts self-storage operations, legal compliance and potential business liability.

To Tow or Not to Tow?

Navigate self-storage towing: defaulted tenant property, state statutes simplify, & authorized vehicle removal requires compliant signage & clear regulations.

Back to Basics - Self Storage Marketing Fundamentals

Competing in storage? Optimize your facility's appeal with great photography, a solid Google Business Profile, and a user-friendly website. First impressions matter!

Pros and Cons of Self Storage SBA Loans vs. Traditional Loans

Decide wisely between SBA and traditional loans for your self-storage business. SBA offers lower down payments, but traditional loans provide lender reliability. Make informed investment choices for your storage facility.

The Curse of 100% Occupancy: How to balance occupancy and rates to maximize revenue

Discover why vacancy is good in self-storage. Explore pricing theory, strategy, and maximizing revenue through dynamic pricing.

Indoor Boat and RV Storage: Pros and Cons

When it comes to the pros and cons of indoor vs. outdoor storage, there are many factors to take into account.

Boosting Your SEO with Google Reviews

Are you sitting in your storage facility waiting and hoping for good reviews to show up on your Google Business Profile? Or are you going out and getting them?

The Future of Locking in Self-Storage: OneLock by Keep It Simple Storage

Unlock the Self-Storage Revolution: NFC Locks for Convenient Access, Enhanced Security, and Remote Management. Learn More!

The Benefits of Outsourcing Your Self-Storage Call Center

Outsourcing your self-storage call center empowers customers with 24/7 support, convenient service options & cost savings. Learn how CSM enhances efficiency.

Lets Discuss Unit Mix

Do not dive into a multimillion-dollar investment without knowing the unit types and blend your market demands.

Self-Storage Maintenance Checklist: To-Dos to Keep Your Facility in Top Shape

Ensure the success of your self-storage facility with this maintenance checklist: pest control, lighting, security, climate control, and more.

Pros and Cons of Single-Story vs. Multi-Story Self-Storage Development

When embarking on the journey of self-storage facility development, one of the key decisions you'll face is whether to build a single-story or a multi-story.

What Privacy Exists in Self-Storage Unit?

Discover how self-storage tech is reshaping privacy expectations.

Evolution of the Self-Storage Manager

As we continue to see the emergence of new technology, it’s undeniable that there has been an incredible shift in the role of the self-storage manager.

How Important is Ancillary Income to a Self-Storage Facility?

Ancillary income can be quite important to a self-storage facility as it has the potential to significantly boost revenue and profitability.

The Importance of Maintaining Your Storage Facility, Even in a Challenging Economy

Investing in maintenance for storage facilities is crucial for preserving property value, preventing costly repairs, and enhancing tenant satisfaction. Explore Everbrite restoration for cost-effective solutions.

Understanding the Need for Cyber Insurance

Protect your self-storage facility from cyber threats & data breaches. Learn why cyber liability insurance is essential for safeguarding your business & data.

Maximize Profitability: How LED Lighting Reduces Costs for Self-Storage

Finding effective ways to reduce operating costs and maximize profitability is crucial when owning and operating a self-storage facility.

Best Customer Experience: Online and In-person

First impressions are everything, especially when choosing self-storage. Within our industry there are two opportunities to put your best foot forward.

Does landscaping influence a potential renter?

Learn why landscaping is important for [self-storage facilities](https://www.radiusplus.com/keyword/self-storage-facility) in attracting and retaining customers.

Tips on How To Start a Self-Storage Facility Business

The self-storage facility business is only growing, which makes it a very advantageous time to invest. If you’re wondering how to start a self-storage facility business, look no further.

Remote Management on Your Terms

Discover how remote management is transforming the self-storage industry with smart cameras, software, kiosks, and automated access control.

Is Your Self-Storage Property in a Flood Plain?

A key question for self-storage operators to ask is whether their properties are in a flood plain.

7 Tips on Marketing to the Four D's of Self-storage

[Self storage](https://www.radiusplus.com/keyword/self-storage) caters to transitions, with units becoming long-term expenses. Marketing to the Four D's requires empathy and targeted messaging.

Top 5 Ways to Increase the Value of Your Self-Storage Facility

There is no better time to start exploring how to upgrade your self-storage business than now.

Top 5 Things to Consider in Self-Storage Construction

There are many considerations when deciding to invest in constructing a self-storage facility.

Choice Paralysis: How to Know Which Vendor is Right for You

Self-storage operators face 'choice paralysis' with tech solutions. Which innovations truly solve industry pain points, and how do you choose the right ones?

Self-Storage Security: 5 Ways to Keep Your Facility Safe

Gone are the days when a chain and a padlock were all it took to keep self-storage criminals at bay.

Is a Third-Party Management Company a 'Debt Collector' Under the Fair Debt Collection Practices Act?

The Fair Debt Collection Practices Act (FDCPA) was enacted in 1978 to protect consumers from abuse by debt collectors.

What a Lender Needs from You for Self-Storage Financing

Lenders expect specific documentation when evaluating a loan request for a small business acquisition.