This post is the second in a series of articles entitled: “Six Days of Feasibility” designed to educate the reader on the world of Feasibility Studies. Over the 6 days Jay Garlick of GDP Feasibility will address the following:

* Day 1: See the End from the Beginning: What are Feasibility Studies?
Day 2: Don’t Make Business Risky: Why a Feasibility Study?*

I am going to state this plainly right up front. [Self-storage](https://www.radiusplus.com/keyword/self-storage/) is truly an amazing, high performing asset class! Without a doubt the performance of this asset class is virtually unmatched. However, there is one issue that raises a challenge in storage, it’s the lease-up period. Legitimate self-storage facilities have at the least hundreds of units and in some cases thousands. The time it takes to lease up a facility can take 12-48 months with a target of 24-36 months or less. That is a long time to see the interest clock tick for a bank or time to pass without a return to an investor. So how does one do what all good developers should do and minimize risk?

Occurrences of the keywords were replaced with a hyperlink starting with: https://www.radiusplus.com/keyword/ but their original case was retained. The rest of the body text was replaced with ‘NaNaNa… Rest of the Body NaNaNa…’ to keep this demonstration short.